How do you design packaging for Abbey Butter Spread that not only distinguishes its identity but also seamlessly integrates into the esteemed family of Sterling Products Limited?
Our Solution? Buttering Up Tradition with Innovation:
In the creation of Abbey Butter Spread packaging, our challenge was to carve a unique space for the product while upholding the legacy of Sterling Products Limited.
Our solution marries tradition and innovation, using a design language that resonates with the established Sterling Products Limited brand. From a shared color palette with one of Sterling’s most popular products, the design echoes familiarity to modern details that signify Abbey Butter Spread’s uniqueness.
Client: Sterling Products Limited
Category: Package Design, Branding